Tech Terms Explained Simply
A beginner-friendly glossary built by the community, for the community
Indie Maker
startup
An indie maker is someone who builds and sells their own products (usually digital), without working for a big company. They often work solo or in small teams, and focus on launching quickly and learning fast.
MRR (Monthly Recurring Revenue)
startup
MRR is how much money a business makes every month from subscriptions. If 10 people pay $10/month for your app, your MRR is $100. It's a helpful way to track steady income.
ARR (Annual Recurring Revenue)
startup
ARR is how much money a business makes every year from subscriptions. If 10 people pay $10/month for your app, your ARR is $1200. It's a helpful way to track steady income.
MVP (Minimum Viable Product)
startup
MVP is a version of a product with just enough features to be useful to users. It's like a prototype that you can use to test your idea and get feedback from users.
SaaS (Software as a Service)
startup
SaaS is a way to provide software to users over the internet. It's like a subscription to a software, where you pay a monthly or yearly fee to use the software.
ICP (Ideal Customer Profile)
startup sales marketing
ICP is a profile of the ideal customer for a product or service. It's like a description of the perfect customer for a product or service.
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